There are many articles I read on a daily basis for both work and pleasure. Below are some of the most recent ones I’ve read in the last week, along with some commentary about each article.
“What’s your email marketing plan?” – MailChimp
Good post on the basics of setting up a plan for your email marketing.
Starts off with a great analogy that everyone will understand, and gets better from there. Emma hits it out of the park with this post.
“Six Email Habits That Are Alienating Your Customers” – MarketingProfs
Amazing how many people and companies still do some of these habits. Got to have buy-in from leadership to push best practices forward. Not everyone has that luxury.
“The Email Marketing Playlist” – Litmus via Spotify
Ha! What a fun way to start the weekend! Been listening to this while putting my last two posts together! Perfect! “Jump in the Line” is great for post writing!